Guide to Choosing a CRM for Higher Ed

This guide will give you the confidence to select a perfect-fit higher education CRM for your school in weeks rather than months. It includes a step-by-step plan and requirements template to help you decide which higher ed CRM for your enrollment and admissions will best meet your strategic and operational needs.

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The Easy-to-Use Higher Education CRM for Admissions and Enrollment

Element451 brings everything you need for personalized recruiting and enrollment into one place. No coding or advanced skills are required, making it possible to deliver seamless experiences to both prospective students and staff. Plus, the Element451 higher ed CRM is a flexible, modular system, that you can build on as your needs grow. Our CRM for higher ed includes automation, analytics, dedicated technical support, and efficient implementation.

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Prospect and Lead Generation and Nurturing

Use the Element451 higher education CRM to coordinate student searches and brand-building
campaigns with ease.

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Campaigns

Build hyper-targeted email and SMS messages with a drag-and-drop editor.

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Pages

Capture prospect information with landing pages for information requests or digital ads.

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Conversations

Chat with prospective students on your site and manage messages in a team inbox.

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Application Generation and Decisioning

Make the applying experience as smooth as possible for students and as efficient as possible for your staff.

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Applications

Create mobile-friendly applications that look and function like the sites students are used to.

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Decisions

Improve every stage of the review process with auto evaluation, group reading, and online decision packages.

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Conversations

Chat with prospective students on your site and manage messages in a team inbox.

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Event Promotion and Management

Get the word out about visiting programs, open houses, and more with our CRM for higher ed.

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Events

Publish public and invite-only admissions and university events to a branded microsite.

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Campaigns

Send invitations and other event communications, including thank yous. 

Conversations

Conversations

Instant message with people who are interested in or registered for an event.

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Admitted Student Yield

Encourage admitted students to select your school by arming them with critical information
and simple depositing.

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Sites

Keep admitted students engaged with personalized microsites featuring checklists.

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Campaigns

Continue to build the relationship with personalized email and SMS communications.

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Conversations

Answer questions in real time: online, by text, over email.

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Ready to Transform Your Recruiting?

Download our guide and find a CRM for admissions that will meet all of your needs.

Get the Guide

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Phone: 919.502.1416

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